Playbooks for affiliate growth
Practical, no-fluff writing on building referral channels for SaaS — from first partner to full program.
How to Launch a SaaS Affiliate Program in One Week
A day-by-day playbook for going from zero to a live, tracked affiliate program — without touching your sprint backlog.
Designing Recurring Commissions That Actually Motivate
The structure of your commission plan decides whether affiliates promote you once or for years. Here is how to get it right.
Affiliates vs Paid Ads: Where Should a SaaS Spend Its Next Dollar?
Paid acquisition gets more expensive every quarter. Affiliate programs get cheaper. A honest look at when each channel wins.
Finding Your First Ten Affiliates (Without a Network)
No audience, no connections, no problem. A practical sourcing guide for your program's earliest partners.
The Five Affiliate Metrics That Actually Matter
Clicks are vanity. These are the numbers that tell you whether your program is healthy or just busy.
Payouts, Taxes, and Trust: The Boring Stuff That Keeps Partners
Affiliates leave programs over late payments, not low rates. How to run payouts like a professional.